Work Experience Sumit Verma
Company – Jagran Solutions (Part of Jagran Prakashan Ltd)
Designation – Group Account Manager (Feb 2010 to Nov 2011)
Profile – Business Development Manager & Strategic Advisor for Brand Promotions
- Identifying potential clients those are planning to invest on marketing and brand development through experiential marketing initiatives routes.
- Strategized and preparing business plan and present it to management with an objectives of achieving targeted number of clients with ensuring top and bottom lines.
- Meeting potential clients mainly decision makers and understand their requirements on promoting brands in various markets.
- Coordination and make internal conceptualization team understand the requirement of the client. Brain storming with team to generate campaign idea and launch it along with client in various markets.
- Identifying the prerequisites and advising client to incorporate online and offline market campaigns along with experiential marketing campaign.
- Hand on hand coordination with operations team to prepare execution plan as per the requirement of the client, ensuring to launch it successfully.
- Developing and presenting to client the achievements & drawbacks of campaigns by various analytical presentations.
- Advising client on modification requirements for future campaign and incorporation of new technology available which will generate brand recall prominently.
- Supporting & training to team members on understanding client requirements which ease out on developing promotional plans and methods of executions.
- Led a team of four executives and developed their skills to grow on professional career path.
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